I am not actively marketing that site, so it was used as an example only. That said, I would add some content pages that each had a call-to-action leading back into a specific product page. I would also use content in Article Marketing, guest blogging, on a Squidoo Lens, etc.

Also see: http://www.clicknewz.com/1479/how-to-optimize-an-ecommerce-site/

I was curious as to what you would do with the PLR/Content in this case if you have an affiliate store set up? Do you create a separate site with these articles and then re-direct them to the store? I guess I’m not clear on how the two are integrated because in the store example above, there’s not much content just products.

Please clarify.

Thanks!

As for PLR, yes I use it – and no I don’t get penalized. PLR means you have Private Label Rights to edit the content, so I use that content as a base and rewrite it (or outsource the rewrites).

You can also repurpose PLR into video, audio, use it for content in your autoresponder series or email messages, to create free reports for your opt-ins, etc. There are a lot of ways to put PLR to good use in any niche.

I was looking around for information about how to monitize a niche i know nothing about and have been able to learn a lot from this post. About BANS, i’m going to look up on it and see if i will use it. Also i think that it’s better if you write unique content, rather then using PLR as you will have a better chance to rank higher in google. Finding the right niche also means lots of research and hard work. If you’ve produced nice unqiue content and have a good traffic then you’ll start to see some money roll in.

But, Do you use PLR on many sites? If yes, how do they do? don’t you get penelized by Google?

thanks,

However I do have a lot of sites in subjects I have no interest in until they start making money funny how interesting mortgages get when you see the first affiliate cheque drop in.

I started off using BANS worked well for what it is but I use drupal and PHPbay now which works perfectly and the sky is the limit to what you can acheive and best of all the search engines seem to love drupal.

Great post Lynn you a star

Danny Cutts

I couldn’t help but notice that, in the site you have in your signature for the “10 non-marketing plr books,” there’s no way to contact you, or any link they can go to for contact. This is basic for potential customers.

You’re saying we can just buy these info products along with all the sales literature, put up a site with this purchased content, and sell the products — along with 1,000 others selling the same thing?

Even some editorial tweaking won’t hide the fact that this content has been duplicated 1,000 times.

How do you get around this? I truly want to know.

Somehow … I’m able to tell pretty fast if a site is run by someone who knows about that niche.

You’d be surprised that sometimes this is just a case of bad communication or lack of writing skills. A great writer can seem like an expert or enthusiast in something their not, and vice versa.

The musical instruments site was set up as a case study. I am not able to actually work the sites I share here in case studies, so it is current inactive. It’s unfortunate that is the case, as I used to willingly share my sites as examples. It turns out that some readers just prefer to copy my work than use it as creative inspiration. A shame for everyone else (me included), for sure. I may revive this one at some point, but it got stalled shortly after the original case study for this very reason.

That said, I have plenty of affiliate sites and promotions for products on which I am not an expert (that are up and running). The way I set my sites up, I get very few questions – they are usually on the merchant site before they have product questions, and contact the merchant directly.

When I do get emails, and I do, there usually isn’t a question I can’t answer with a simple google search. Or by searching the merchant’s website.

Example: Do you carry the XYZ Elvis Bobblehead? – A: No, I dont carry the XYZ Elvis Bobblehead on my site, but ABC Company does have this one in stock: *link* (affiliate link if I have it, otherwise direct link).

Example 2: What are the exact dimensions of this product? – A: (look it up on the merchant’s website, give them the exact dimensions as stated there, along with a direct link to that product on the merchant’s website.

It’s really not that complicated.

Hope that helps

I’m thinking seriously on this one especially now as I’m ready to put up my first site, and at the moment money absolutely must be my priority. So here’s my next question on this:

Do you communicate with your customers on that music site? Does anyone ever write you on there to ask your opinion on something? I’d find it hard to believe if they didn’t. What would your responses be?

I’ve heard that when people buy from websites — as opposed to buying directly from eBay or Amazon — they buy primarily from so-called “authority” sites, where the site owners are experts and can answer any questions they may have.

And, now that some time has passed since you first mentioned your non-expert-run music site … how is it doing? Honest, please … I’d really love to know and so, I know, would others.

Heh