Comments on: Email Marketing: High Unsubscribe Rates? http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/ Internet Marketing blog by Lynn Terry with How-to, Tips, Reviews, Case Studies & Ideas to help you succeed online. Known as the Voice of Integrity in IM... Sun, 12 Feb 2012 18:31:22 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Lynn Terry http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-171949 Lynn Terry Fri, 24 Oct 2008 22:09:32 +0000 http://www.clicknewz.com/?p=1584#comment-171949 Obviously its important to focus on building a quality, responsive list - and to keep that relationship warm. It doesnt pay to focus on the loss, but rather on continuing to build on those that appreciate your content. Obviously its important to focus on building a quality, responsive list – and to keep that relationship warm. It doesnt pay to focus on the loss, but rather on continuing to build on those that appreciate your content.

]]> By: Dennis Edell http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-169295 Dennis Edell Wed, 08 Oct 2008 23:22:34 +0000 http://www.clicknewz.com/?p=1584#comment-169295 That high in that short a period of time? That's not good... That high in that short a period of time? That’s not good…

]]> By: Max Entin http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-169160 Max Entin Wed, 08 Oct 2008 03:42:59 +0000 http://www.clicknewz.com/?p=1584#comment-169160 When I first started doing email marketing i was also surprised at how many email addresses became useless because they were deleted by their owners or email providers. Count on loosing about 5% of your list every couple of months. When I first started doing email marketing i was also surprised at how many email addresses became useless because they were deleted by their owners or email providers. Count on loosing about 5% of your list every couple of months.

]]> By: Lim Tianyi http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-143788 Lim Tianyi Thu, 10 Jul 2008 04:21:41 +0000 http://www.clicknewz.com/?p=1584#comment-143788 I have also experience higher unsubscribed rates in non IM niches, even though I am giving related content. I have also experience higher unsubscribed rates in non IM niches, even though I am giving related content.

]]> By: Dennis Edell http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-143540 Dennis Edell Tue, 08 Jul 2008 13:42:40 +0000 http://www.clicknewz.com/?p=1584#comment-143540 Lindsay - you provided an excellent answer for yourself right in your statement. Analyse everything from the other lists that made you unsubscribe (most likely many of them are universal problems), and be sure those are the first things you avoid or find alternatives for in your list. You will attract many of the same people that hate the same garbage you do :-) Lindsay – you provided an excellent answer for yourself right in your statement.

Analyse everything from the other lists that made you unsubscribe (most likely many of them are universal problems), and be sure those are the first things you avoid or find alternatives for in your list.

You will attract many of the same people that hate the same garbage you do :-)

]]> By: Lindsay http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-143485 Lindsay Tue, 08 Jul 2008 06:08:14 +0000 http://www.clicknewz.com/?p=1584#comment-143485 Interesting observations. I've never delved into building lists, mostly because I'm the kind of person who never lasts more than three days on any of them myself, and it doesn't surprise me that fewer people are sticking around these days. I'm sure I've left a lot of money on the table by not creating lists, but I've done okay for myself just by building blogs and websites and practicing basic SEO and link-building practices. I'm definitely based in selling advertising rather than products though. I do want to start building a blog that is more community based and more for the internet entrepreneur types, so I'll be looking more seriously into web 2.0 social networking, and I might just have to do the list building thing. We'll see. ;) Thanks for the article--you've given me a few points to ponder as I go forward. ~Lindsay Interesting observations. I’ve never delved into building lists, mostly because I’m the kind of person who never lasts more than three days on any of them myself, and it doesn’t surprise me that fewer people are sticking around these days.

I’m sure I’ve left a lot of money on the table by not creating lists, but I’ve done okay for myself just by building blogs and websites and practicing basic SEO and link-building practices.
I’m definitely based in selling advertising rather than products though.

I do want to start building a blog that is more community based and more for the internet entrepreneur types, so I’ll be looking more seriously into web 2.0 social networking, and I might just have to do the list building thing. We’ll see. ;)

Thanks for the article–you’ve given me a few points to ponder as I go forward.

~Lindsay

]]> By: Lynn Terry http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-143252 Lynn Terry Sun, 06 Jul 2008 19:30:58 +0000 http://www.clicknewz.com/?p=1584#comment-143252 I have heard a lot about that - something to do with the FF3 release? I use the web version of Twitter most often. Its great when its up! ;) I have heard a lot about that – something to do with the FF3 release? I use the web version of Twitter most often. Its great when its up! ;)

]]> By: Mitch http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-143243 Mitch Sun, 06 Jul 2008 18:50:13 +0000 http://www.clicknewz.com/?p=1584#comment-143243 Well, when they were down there wasn't anything I could do. But I still posted all my blog entries, and wrote when I could. Doesn't help that TwitterFox is down more than up these days either. Well, when they were down there wasn’t anything I could do. But I still posted all my blog entries, and wrote when I could. Doesn’t help that TwitterFox is down more than up these days either.

]]> By: Lynn Terry http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-143240 Lynn Terry Sun, 06 Jul 2008 18:41:15 +0000 http://www.clicknewz.com/?p=1584#comment-143240 Interesting - did you find that you were less active on Twitter yourself during the downtime, or was your activity the same? Interesting – did you find that you were less active on Twitter yourself during the downtime, or was your activity the same?

]]> By: Mitch http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-143222 Mitch Sun, 06 Jul 2008 16:52:42 +0000 http://www.clicknewz.com/?p=1584#comment-143222 My readership had almost tripled when I first introduced Twitter into my life back in April, but in June I showed only 8 visitors as coming from Twitter. My readership had almost tripled when I first introduced Twitter into my life back in April, but in June I showed only 8 visitors as coming from Twitter.

]]> By: Lynn Terry http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-143220 Lynn Terry Sun, 06 Jul 2008 16:49:00 +0000 http://www.clicknewz.com/?p=1584#comment-143220 Ditto Scott - very glad we connected via Twitter. And I like what you said about focusing specifically on your "raving fans" - great way to put it! ;) Ditto Scott – very glad we connected via Twitter. And I like what you said about focusing specifically on your “raving fans” – great way to put it! ;)

]]> By: Lynn Terry http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-143219 Lynn Terry Sun, 06 Jul 2008 16:46:59 +0000 http://www.clicknewz.com/?p=1584#comment-143219 Mitch - what do you mean by bounce, exactly? It seems Twitter was down A LOT during the month of June, yet it was still one of my top traffic sources that month... Mitch – what do you mean by bounce, exactly? It seems Twitter was down A LOT during the month of June, yet it was still one of my top traffic sources that month…

]]> By: Mitch http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-143079 Mitch Sat, 05 Jul 2008 20:19:30 +0000 http://www.clicknewz.com/?p=1584#comment-143079 I've unsubscribed from a lot of lists, and some have disappointed me because they've just moved me elsewhere; weasels. Unfortunately, at the same time, I notice that the initial bounce I got from Twitter has dropped drastically. I think it's more Twitter's fault than anything else, with it being down so often lately. I’ve unsubscribed from a lot of lists, and some have disappointed me because they’ve just moved me elsewhere; weasels.

Unfortunately, at the same time, I notice that the initial bounce I got from Twitter has dropped drastically. I think it’s more Twitter’s fault than anything else, with it being down so often lately.

]]> By: Dennis Edell http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-142918 Dennis Edell Fri, 04 Jul 2008 17:47:38 +0000 http://www.clicknewz.com/?p=1584#comment-142918 I haven't been email listing for a while as I've been working on building my mini-network. It's just about complete though an will open up with a brand new newsletter...it should be interesting to see how things have changed. I thank Scott though, he gave me an idea for a nice post ;) I haven’t been email listing for a while as I’ve been working on building my mini-network.

It’s just about complete though an will open up with a brand new newsletter…it should be interesting to see how things have changed.

I thank Scott though, he gave me an idea for a nice post ;)

]]> By: Jim http://www.clicknewz.com/1584/email-marketing-high-unsubscribe-rates/comment-page-1/#comment-142784 Jim Fri, 04 Jul 2008 00:14:16 +0000 http://www.clicknewz.com/?p=1584#comment-142784 80/20... 20% (and probably even less than that) of your subscribers are going to be your bread and butter. 80/20… 20% (and probably even less than that) of your subscribers are going to be your bread and butter.

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