While blogging about PayPerPost this week, I had the opportunity to ‘meet’ fellow blogger Dan Rua who blogs on Florida’s growing tech and venture community. He was kind enough to drop by and leave a comment here at ClickNewz, and is also a member at PPP like myself.

He had written an article similar to my own titled “Consumer Generated Avertising Revolution has begun!” - which not only got ‘dugg’ but also became a PayPerPost opportunity itself. The owner of PPP liked Dan’s article well enough to pay other bloggers for making mention of it! That’s some nice exposure for a little blog post…

We dont get paid to comment on his photo, so I wont go there.
(That’s a joke, of course )

To clarify, so you can understand how this whole PPP “make money blogging” thing works, they dont bribe you into saying something you dont really think or believe - and they didnt bribe people into ‘digging’ Dan’s post at Digg either. What PPP (payperpost) did was simply ask, “What do you think about what Dan has to say?”

This is how most of their opportunities work - they let you pick and choose, and write your own words around the opportunity. They dont ask you to endorse something you arent even familiar with - they simply pay you to include text links in related posts, or review sites/products that would be a good match for your topic.

Dan mentioned his article when he commented on mine, so I checked it out. I liked the way he titled it: Consumer Generated Advertising. Cool term… and that pretty much says it all - following right in line with other Web 2.0 changes happening around the ‘net. In The Social Security, an article in the most recent issue of Revenue Magazine, the author states:

“There is a new paradigm where consumers drive the conversation and have the control.”

Advertisers know this, and they are buying up advertising on major blogs and other social networking sites around the web like it’s going out of style. In fact, Business 2.0 Magazine featured an article titled Blogging for Dollars in the last issue that touted some incredible figures:

This article features several successful bloggers, including Michael Arrington. The 36 year old owner of TechCrunch is pulling in over $60k per month in advertising revenue. BoingBoing is expected to gross around $1 million this year. And Fark, which is managed by one guy out of Kentucky… is set to become a multimillion dollar property. source

Of course, TechCrunch “does not accept payment for posts.”

Dan says, “The Consumer Generated Advertising revolution has begun and it’s time to choose sides!” He basically gives a few comments and some personal perspective on the launch of PPP, and states that he’s registered as both a blogger and an advertiser.

I agree with Dan that the results of PPP are not near as bad as what the A-Listers predicted, and I’ve seen sponsored posts on some great blogs… with some great posts. As with all things you’ll have the good, the bad and the ugly. Just look at Adsense. Think of how many junk-sense sites you’ve run into in the last two years.

The thing that was really cool about Dan’s blog post was that it ended up on Digg, and so far has 79 diggs! About the PPP opportunity involving his blog post, and all of the ‘diggs’, Dan says:

Although I didn’t post that PPP opportunity I’m having a blast watching the experiment in real time. As a further note, it’s worth understanding that the PPP opportunity provided the following topic: “Check out this Digg by a fellow PayPerPoster. What do you think about what Dan has to say? If you dig it digg it.” The tone (positive or negative) was left up to the blogger. Digging it and leaving all these positive comments were not a requirement for payment, yet people are doing it. That’s the beauty of the platform when used creatively, it provides topics of conversation and allows bloggers to run with it!

It’s cool. It’s very cool - and it leaves me wondering how to get a popular ‘digg’ going…

(are you getting paid to blog??)

Tags: payperpost, Dan Rua, Florida Adventure Blog, digg, web 2.0