With all this talk I've been doing about guest blogging & blog interviews, and one way link opportunities...
I completely forgot that my dear friend (and brilliant marketer) - Nicole Dean - recently published a complete guide on that very topic!
It's called the Blog World Tour Planner and it comes with a 38 page detailed guide, an idea generator, research worksheet, sample email for contacting bloggers, and a "blog tour" planning spreadsheet.
The price? Only $17!
Not mentioning this earlier was a major oversight on my part. I've been a bit out of the loop lately after that spell of my daughter being ill, and in a mad catch-up phase ever since. At any rate - my apologies. This is definitely something you'll want to hear about, so I sat down last night to give it a proper Lynn-style review...
Nicole Dean's Summer Blog Tour
You may recall that Nicole was a guest blogger here at ClickNewz for an entire week over the summer. My blog was just one of her many stops in what she called her Blog World Tour where she made appearances as a guest blogger across popular blogs all over the web, week after week.
It was a huge success in many respects - from high-quality inbound links to tons of exposure & traffic, and even setting up long-term passive streams of income.
Nicole is brilliant like that, coming up with creative new ideas and documenting every detail. Not only do I like and respect her as a friend, but as a marketer - I pick her brain every chance I get! 😉
The Blog World Tour Guide for Guest Blogging
As I mentioned, this package comes with a detailed guide and a number of super-helpful bonuses to help you take immediate action and get started with your own guest blogging venture.
Sure you can go it alone, and figure everything out as you go - or you can take all the guesswork out of it and just get started for only 17 bucks. That's kind of a no-brainer, if you ask me. 😛
The guide starts out giving you some insight into how people think, and how Nicole's idea was born. If you're smart, you'll read those couple of pages carefully and consider other ways you can apply that to your business. It's a simple but brilliant thought process - just one of the things I love about Nicole.
Even though I was part of her summer blog tour, I never knew exactly what all went into it - or that she ultimately wrote 75 blog posts across 15 different blogs (not including her own). Wow!
Obviously you don't have to go to that extreme - or you could set out to out-blog Nicole Dean if you like - but either way just ONE of those blog posts is worth way more than 17 dollars. Consider that just one post on one blog equals a permanent high quality one-way inbound link.
Or let's say you have a product of your own that you sell, and your guest post ranks high for a specific keyword phrase. That one blog post could result in ongoing product sales for months - or even years...
Nicole discusses the benefits of guest blogging, or doing a "blog tour" as she calls it, and she also discusses the benefits to the bloggers - why they would agree to let you guest blog, and how to make the offer even more enticing to them.
Having been involved in her blog tour personally, I can tell you that what she did was a HUGE benefit to me. I'd let her come back and guest blog here anytime! 😀 And my personal experience from that side of her guide gets me even more excited about using her methods myself...
By the way - she details out tips for you in the guide that make blog owners LOVE having you as a guest, and BEG you to come back and write for them again. Obviously those tips worked on me, so I paid special attention there!
The guide is laid out in steps, starting with choosing your commitment and your objective. You might need inbound links, or you might use this as part of a pre-launch buzz campaign for your product, or you may be recruiting affiliates.
There are a number of reasons to consider guest blogging, and a variety of ways to use it for major leverage and advantage.
Nicole goes through the process of finding the right blogs in great detail, as well as which blogs to avoid (and why). She also gives you a spreadsheet to keep track of each blog and their details, with screenshots of how she used it herself.
Organization & scheduling is covered as well - such as creating an editorial calendar you can share with an assistant, if you choose to outsource some of the groundwork. Even if you're doing this on a small scale and managing the details yourself, this part is very helpful. Nothing like dropping the ball on a promise made...
By the way, Page 18 shares 3 resources I had NO idea even existed. Be sure to check those out 😉
The Bonus Planning Tools
The guide itself is incredibly rich in ideas and step-by-step instructions, but the tools included is where this product really overdelivers. The "idea generator" that I mentioned earlier is a brainstorming resource for coming up with topics to blog about. Very helpful for those that struggle with writing but really want to make this work for them.
Also included is a guest blogging planner - particularly helpful if you're going to be doing a full-on blog tour like Nicole, but also a very handy spreadsheet to use as an editorial planner for your own blog plus your guest blogging opps.
To recap the bonus tools included, you get the 38-page guide plus:
- Content Idea Generator
- Blog Research Spreadsheet
- Same Email To Bloggers
- Editorial Calendar Spreadsheet
All that, for only $17. Click here to get started!
Best,
p.s. I was hanging out with Nicole over the summer, during her vacation here in TN and at an event where we roomed together in early August. She was right in the middle of her now famous Blog Tour both of those times, so I got to see her in action firsthand.
That's in addition to seeing how it all worked when she made her stop here at my blog - and experiencing the sales & traffic that she brought to ClickNewz. Nothing short of amazing. But what was most amazing about it was that, while Nicole IS brilliant in her creative marketing ideas, she simply rolled up her sleeves and did it.
And that my friends is what sets Nicole Dean, and other successful online marketers, apart from the rest- apart from the hopefuls and wannabe's.
You can sit around and need inbound links, want to sell more product, or wish you could recruit more affiliates- or you can download these tools and take action.
I'm off to quit talking about it, and get started setting up these awesome tools... 😉
About Lynn Terry
Nicole's Blog World Tour Planner absolutely ROCKS! It's a priceless resource at an incredibly affordable price.
After reading it I began my own Home Office Fitness Blog Tour and I know that I couldn't have done it without the advice and strategies shared in Nik's book.
I'm really looking forward to guest blogging here next week as part of my 6 week blog tour. I'm giddy with excitement 😉
Taking part in my own blog tour has sparked even greater creativity in my writing and revealed some killer keywords to target. It's been an incredible experience.
Great review Lynn. It gets my two thumbs up too!
Scott Tousignant
I'm looking forward to it as well, Scott! 😀
I followed Nicole around this summer and thoroughly enjoyed the opportunity to pick up new ideas for managing my business and to meet other smart online entrepreneurs. That was an impressive tour. What a great idea to package in one resource the steps involved so the idea of a blog tour won't seem so intimidating to the rest of us.
I agree. And not only that, but the tools are great even if you just want to do occasional guest blogging, or something less structured than a full-on blog tour.
I've downloaded the tools and am going to use them to organize my publishing schedule - both here, and for my guest bloggers & guest posting at other blogs. Incredible resource!
This article show me yet another way to earn money when blogger promoting them. Excellent idea and I am really want to go for similar tour. Just curious what she wrote on that priceless book. This going to be must have book for my collection.
You'll really enjoy it. I look forward to hearing your thoughts!
I am an Online Business Manager and I have used Nicole's book to help me put together a blog tour for one of my clients. She loved the tour, watched her list grow and quality traffic come to her sites.
I have done blog tours before but Nicole's book helped me to organize the one I just did in a more efficient manner!
I agree - I've done a lot of guest blogging myself, but love her ideas and resources... and especially the bonus tools. VERY helpful!
It's always sahweeet when Nicole let's us have a glimpse into that brilliant mind of hers. This might just be one of her best ideas to date in my opinion.
Great review Lynn!
Thanks Arika! I agree 😉
This is perfect for those who really want to make the most out of their blogs. For $17.00 I think that is already a good deal.
I agree - it's an excellent deal, especially for the tools included with the guide.
Thank you for the information and the recommendation.
Hi Lynn,
I bought this guide a couple of months ago and just finished reading it. The information in it is really really great and actionable. I highly recommend this. The spreadsheets and sample emails were invaluable. Nicole did an awesome job putting this together. thanks for telling us about it 🙂 .
Blessings,
Eren