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5 Ways To Prepare For The FTC Crackdown

 

The countdown is on. The new FTC Guides go into effect on December 1st and you need to be totally prepared for the crackdown.

To help you out, here are 5 things you should give serious consideration as you continue forward with your online business…

First and foremost you should make sure that all of your blogs and websites are 100% compliant with the new FTC guides. Avoiding any trouble with the FTC in the first place is the best measure, of course…

But just in case you find yourself getting a notice in the mail, or worse – find the men in black knocking at your front door, you should make sure you (and your family) are prepared.

Nothing like being caught off guard!

So here’s your checklist. Print it out, tape it to your desk, and make sure you have all of these items covered by the time Dec 1st sneaks up on you:

1. Stash lots of cash under your mattress. You’re going to need it when they freeze your credit card, checking, savings and PayPal accounts. No sense missing your weekly massage or your Starbucks fix over a little paperwork!

2. Stockpile the bare essentials – camping gear, a secret laptop, printer paper, a prepaid mobile device, amazon gift cards, etc. All the things necessary to continue tweeting at the very least… because we’ll want updates!

3. Create a treasure map to the cash stashed under your mattress, and hide it in a safe place (like buried in your neighbor’s yard). In the case that you get one phone call, you can point them to the map so they can find the cash and bond you out.

4. Create off-site backups of all your data. They’ll likely confiscate your computers and any additional discs or hard drives, so use Mozy or something similar so that you can access your data from the secret laptop. They may take everything that isn’t nailed down, but they can’t take passwords that are in your head. ;)

5. Wake up early every day and dress your best – or at least get out of your bathrobe. When they show up to take you away, it’s a “come as you are” type of party. You don’t want to get carried off in your fuzzy slippers, now do you??

Imagine what the neighbors would say then…

“I knew they were doing something weird on the internet over there!”

Plus – you want to look good for your mug shot.

Things like matching socks, a fresh haircut and clean underwear should definitely become a higher priority when the new FTC Guides officially go into effect.

Don’t be scared – be prepared! :D

Best,

The FTC Update – In Plain English
New FTC Guides Go Into Effect Dec 1st…
FTC Compliant Endorsements & Testimonials
How FTC Guides Affect Social Media Marketing

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45 Responses to “5 Ways To Prepare For The FTC Crackdown”

  1. Social comments and analytics for this post…

    This post was mentioned on Twitter by JaidonMarketer: 5 Ways To Prepare For The FTC Crackdown: The countdown is on. The new FTC Guides go into effect on December 1st and… http://bit.ly/5IlZwp...

  2. Barbara says:

    Love it! You are not only beautiful, smart, talented but have a great sense of humor also!

  3. Steve says:

    Way to be prepared Lynn. You must have been in the “Girl Scouts”.
    Thanks Lynn!

  4. Bret Piontek says:

    Hysterical! I think I’ll start stuffing my mattress today. :)

    Follow me @BretPiontek on Twitter.

  5. Alicen says:

    Just so you will know, Lynn, I got the link to your FTC Guide Lines articles on jl scotts i-Cop newsletter. Your articles are so complete and understandable, why would anyone else try to improve. You are probably getting more new visitors from these posts – hope so, you give really good information. And I DO love your 5 tips for being prepared.

  6. Whoa, a least from the headline I taught you had joined the nut cases regarding the FTC changes regarding IM. Should have known better, will print it out and pin it to my corkboard. ROFLOL

  7. k.rammen says:

    Haha, nice article :)

  8. GRACE says:

    So funny.Is this true, for me I must have my passport they will deport me. My house is always a mess, I must start cleaning it this week.

  9. Ha ha! Soo funny.

    Follow me @angienewton on Twitter.

  10. Lynn Terry says:

    Ahh good one Grace – smart idea to keep the house in good order for that “unexpected company” ;)

    Follow me @lynnterry on Twitter.

  11. dj adelaide says:

    you crack me up lol!

    Follow me @locspoc on Twitter.

  12. Paul Short says:

    So THATS why you bought the Jeep – so that you have an offroad vehicle that can go places normal police cars can’t in the event of a high-speed chase!

    Oh yeah, be sureto install TOR on that secret laptop so the Feds can’t zero in on your location when you log on to the internet ;-)

    Follow me @paulshort on Twitter.

  13. Lynn says:

    OMGosh that made me laugh so hard that I almost spit my coffee out. I was all prepared for a serious, better get your stuff together post and as I started reading #1 …..I realized that this was the funniest darn thing I have read in a long time. Reminds me of the Y2K crisis preparedness days….

  14. Lynn says:

    Oh yeah….”Passwords in your head”? Yeah right…..lol. I have like full on Excel spreadsheets of all my passwords there are so many to “remember”!

  15. :)
    Made me smile (smink) and think today at the same time ….

    Follow me @michaelhartzell on Twitter.

  16. Laura says:

    I’m assuming that, for the safety of all concerned, your post will self-destruct in 5…4…3…

    Follow me @IMteacher on Twitter.

  17. Janis Miller says:

    I knew I should have gone for that Black Friday deal on the laptop. What to do, what to do?!?

    I love starting the day off with a good laugh…. Thanks, Lynn.

    You are always on top of things.

    Follow me @janismiller on Twitter.

  18. LOL LOL LOL That was too funny!

    Follow me @deannatroupe on Twitter.

  19. Life Compass says:

    Hilarious! And a good reminder that I need to prepare my site! Thanks Lynn.

    Follow me @RichAvery on Twitter.

  20. I’m packing heat for sure. Bring out the big guns, baby. They’re not gonna take me away!!! The Feds ain’t gonna get me :)

    Follow me @christiantjr on Twitter.

  21. Nicole Dean says:

    LOOOOVE IT. I’d say to keep a tent and a bottle of wine in your trunk, too… just in case! :D

    Follow me @NicoleDean on Twitter.

  22. LOL, Lynn- I have a new niche for you- a humor column regarding Internet Marketing!

  23. Candy Yee says:

    Lynn! I was looking left, right and behind me. My heart was thumping until I scrolled down to the lady with hair rolls…Grrr

  24. Thanks Lynn, you made me smile today. I was able to find this blog through the interview Bob posted on his blog. Glad I was able to stumble into this humorous blog of yours. :)

  25. David Leigh says:

    Does this mean that you’ve been converted to Ed Dale’s way of thinking?

    David

  26. David Leigh says:

    It was an outstanding event in Manchester, definitely worth going to the Aussie one.

    Great that it’s tax deductible, a bonus that the content is so good.

    I hope you like monkeys ;) And aren’t easily offended (by Dan Raine)

    Non affiliate link to the Melbourne seminar: http://www.tubbynerd.com/ComingHome2/

  27. Tishia Lee says:

    LMAO that was hilarious!

    Follow me @tishialee on Twitter.

  28. Oh no – I’ll have to get rid of all those gray torn undies!

    Follow me @ishabluebell on Twitter.

  29. Dan Reinhold says:

    Ha Ha! Ouch. Ha Ha! Ouch.

    All this laughing is making these darn Fed handcuffs dig in.

    Don’t bother cleaning your house, It spoils all the fun they’d have searching it. I’m always prepared for that one!

    Got a favorite FTC disclosure statement, even if it is your own?? Join the fun! http://wahumor.com/698/whats-your-favorite-ftc-disclosure-statement/

    Dan

    Follow me @DanReinhold on Twitter.

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