I read an interesting article at Aviva about submitting websites to directories, which mentions a Page Strength tool that they used to determine which directories are worth submitting to… and which are not.

Fortunately, the folks over at Seomoz have recently developed a page strength tool. While it also looks at .edu and .gov links, it takes a much more wholistic view of the website than ILQ (Inbound Link Quality) does, and probably is more representative of how Google views websites (and directories).

According to Seomoz, the page strength tool is “a better metric to quickly assess a site / page’s relative importance and visibility.”

This article lists both free and paid website directories such as DMOZ, Yahoo! Directory, Business.com, BOTW and more. Each listing is given a rank, a live link to the directory, and the price for submission is also included out to the right.

You can check out the tool that was used for yourself on SEOmoz at: Page Strength Tool. I took a look at it myself, and put in a few of my domains to see where they ‘ranked’. It uses some interesting variables, such as: number of inbound links, age of domain, whether you have a DMOZ listing or not, etc. Very cool!

The directory ranking can be found here: Strongest Directories. If you are going to submit your website(s) to directories, this is definitely the list to start with!

Obviously you want to start at the top of the list and work your way down if you are planning on doing some submissions

Tags: page strength tool, aviva, directories, directory submissions, inbound links, backlinks