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View Full Version : Can you help choose a headline?



jezhunt
February 17th, 2010, 07:52 AM
One of my clients is producing a flyer and we would really appreciate your input regarding headline.

I've set up a Surveymonkey question here which you can select your choice from.

http://www.surveymonkey.com/s/BX8L977

I'd really appreciate you taking a minute to take a look.

Thanks - I really appreciate it.

brain
February 17th, 2010, 08:00 AM
hello jez,
i just went with the 2nd option that said "...by professional camera absolutely free" but overall i thought it cant be done in a much better way. none of those were appealing or those that will make you read the entire brochure.

I think that your client can try out a few more ideas before finalizing any one.

AlexNewell
February 19th, 2010, 10:46 AM
I went for number 2 also - gorgeous headline!

Hope it has some great pics too!

:-)

KarenMcG
February 19th, 2010, 12:30 PM
At the risk of "following the crowd too much," I too chose #2. While the others have merit also, #2 stands out as short, simple and to the point.

Good luck to your client.

jezhunt
February 19th, 2010, 03:29 PM
Thanks to you all for your comments - we really appreciate it.

Choosing a headline is not an exact science - you go with educated guess and gut feel, and I know that not all of the headlines will appeal (in some cases maybe non of them), and to be fair, I appreciate that you probably need a little more info, such as opening paragraph etc., but I wanted something quick and dirty to see if we were heading in a useable direction.

So far there have been 236 responses from here, twitter and other people on my list, and the results so far have surprised even me - not what I expected.

Also, thanks to those of you who added your own ideas - there have been some great one I want to test on the next version!

I'll leave it running a little longer then post the top 3 here!

Thanks again.

Clay Franklin
February 20th, 2010, 01:24 AM
#2 was my favorite

LeighaBaer
February 20th, 2010, 08:06 AM
Hi Jez,

Since I don't see anything about keywords, I'm assuming this flyer is for offline use only?

If so, I think that the same rules apply to an offline title as to an online one and getting the readers attention should be the goal. Just a thought, but what if you used something like, "How to have the tour of your dreams captured on film, absolutely free" or something like that.

Leigha

retta719
February 20th, 2010, 11:40 AM
Voted. Hope you're getting it narrowed down now.