Suggestions for Third Party Advertising Analytics Tool???

[710carla]

Hi! I do third party advertising at a software company. I need to do TONS of reports and I am wondering if anyone knows of a really good software to use for compiling data from a myriad of third party display advertising campaigns.

For example, we advertise on several smaller blogs as well as larger sites like mashable, etc. I don't want to have to make a spreadsheet for the results of each campaign.

I feel like there must be a good tool out there! Help!

Thank you :-)

[Lynn Terry]

Good question. I'm betting Justin Brooke would be the man to ask.

Start here: http://imscalable.com/blog/recommeded-tools/ If you don't find what you're looking for, tweet him @JustinBrooke ;-)

[Trent]

I have always used awstats and I love the detailed reports I get for my websites.

[TobEdward]

MYTH 3: Google Analytics only supports third-party cookies

False! Google Analytics has always used first-party, not third-party cookies. First-party cookies are important because they allow Google Analytics to track repeat visitors, so you can see which keyword, referring site, etc is responsible for bringing buyers even when it takes multiple visits for them to convert.