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Thread: Review of landing page

  1. #21
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    Quote Originally Posted by jgbama View Post
    what is AIDA sorry but haven't heard of it
    Jerry, an important part of achieving Internet marketing success is learning how to research important information you need. I say this to you respectfully...look it up!

    David Jackson

  2. #22
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    I understand and I will.
    thank you

  3. #23
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    Hi David
    you forgot the S lol

    AIDA is an acronym used in marketing that describes a common list of events that are very often undergone when a person is selling a product or service:

    * A - Attention (Awareness): attract the attention of the customer.
    * I - Interest: raise customer interest by focusing on and demonstrating advantages and benefits (instead of focusing on features, as in traditional advertising)[1].
    * D - Desire: convince customers that they want and desire the product or service and that it will satisfy their needs.
    * A - Action: lead customers towards taking action and/or purchasing.

    Nowadays some have added another letter to form AIDA(S):

    * S - Satisfaction - satisfy the customer so they become a repeat customer and give referrals to a product.

    Marketing today allows a diversty of products. Using a system like this, allows a general understanding of how to target a market effectively. A.I.D.A however is a acronym that is necessary to learn in marketing.

    Moving from step to step you lose some percent of prospects. This process is shown as "AIDA Inverted Triangle" figure. To improve AIDA Inverted Triangle sometimes it's recommend to split AIDA formula into two pair of promotional steps: 1) Attention + Interest 2) Desire + Action

  4. #24
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    Jerry, AIDA is a proven marketing formula that has stood the test of time. It doesn't need to be altered or played with. You don't need to add an "S", and don't worry about inverted triangles. Just keep AIDA simple, the way it was originally intended, and you'll do just fine. AIDA doesn't need any help.

    Here's another acronym you should remember: KISS: "Keep it simple, stupid!"

    Keep it simple, Jerry! Keep it simple!

    David Jackson
    Last edited by David Jackson; September 22nd, 2009 at 06:34 PM.

  5. #25
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    David
    when you said I should find the information on my own I tried to take that as there would be times that I would have to find things for myself so you were just trying to help. I came back with the answer to let you know that if some one is trying to help me learn then I will do my part and do as they suggest. With your reply now I don't feel you are trying to help as much as you are trying to talk down.If I am wrong then i'm sorry but if not I had rather not have your kind of help.

  6. #26
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    Jerry, a few hours ago, you didn't know what AIDA was. I suggested you look it up, and now you're talking about inverted triangles. Sorry, but that threw me for a loop. I have no idea where that came from. It's not part of any AIDA formula I know of.

    The point is this, learn AIDA, master AIDA - the basic AIDA formula. Jerry, I've done nothing but take time to try and help you. That's all I've done. Go back, and read all of my replies to you. They've been nothing but respectful. I've even used smilie faces when I thought there was a possibility my tone might be misinterpreted.

    But if you honestly think I'm talking down to you, I'll just keep my advice to myself from now on.

    David Jackson

  7. #27
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    Thanks so much Tracy for your help.I'll make the changes you suggested.I do appreciate you taking the time to look at the page and giving me your feed back.
    Thank you
    Jerry

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