Page 1 of 2 12 LastLast
Results 1 to 10 of 11

Thread: Keyword Research

  1. #1
    Join Date
    Sep 2009
    Location
    Chico, Ca.
    Posts
    56

    Red face Keyword Research

    Hi Gang,

    I hope everyone had a great weekend! I have read several times about doing "keyword research" for my blog. Exactly what is that? My understanding which is near nothing was that I write articles/posts that implement my niche keyword. Now it seems that I should expand keywords as I write more articles/posts. How does this work? Any examples? I don't quiet get it but hear so much about keyword research. Help!!

    Thanks to all and take good care, Chris

  2. #2

    Default Free guide will get you started...

    http://www.seofaststart.com/ This guide that Lynn recommends is the best place to start. (I kiddingly call it the bible of SEO. It's not hard to follow.)

    When you have one keyword, it usually is too broad for getting the targeted reader you want to come to your website. Selecting the keywords and phrases that will attract those readers you want to come to your site, read your stuff, and buy what you offer, is what you will learn here as you ask the questions while learning and practicing what you learn.

    Lynn will often supply links here in the forum and on the webinars that directly answer your questions so don't hesitate to ask.

    Hope that helps, Chris.

    Best for now,
    Mary

  3. #3

    Default

    Hi Chris,

    Definitely start with SEO Fast Start - it answers your question in detail.

    It's a free guide, by the way.

    You blog or site is going to be 'tiered'. The main page is optimized for the most general keyword phrase, your categories a little more specific (2-3 word phrases), and your pages or posts should be optimized for longtail keyword phrases (3+ word phrases).

    As just one example, this post on my blog is optimized for the longtail keyword phrase "starting a free online business":

    http://www.clicknewz.com/1679/starti...line-business/

    If you go to Google, you'll see that post ranks #1 for that search query:

    http://www.google.com/#hl=en&q=start...nline+business

    It also ranks #1 for free online business:

    http://www.google.com/#hl=en&q=free+online+business

    (results may vary by location)


    So the main page of my blog is optimized for "Internet Marketing Blog" (pretty general) and each post is optimized for a very specific longtail phrase. I find these phrases by doing keyword research, which also helps me to come up with new content ideas every week.
    Lynn Terry
    Site Admin

    Join us on the Internet Marketing Blog at ClickNewz.com!

    New! Niche Success Blueprint "Start to Profit" Step-by-Step Training

  4. #4

    Default

    Lynn, questions:

    1. Is there a higher value placed on the LTKW because you have them in the title of your post (which is the same as a page, right?)?

    2. I noticed you use A LOT of internal links. This also helps with SEO, correct?

    3. If you were to use these same LTKW (or just a couple of them) on another post (page), would that also help with SEO ranking?

  5. #5

    Default

    Yes, with WordPress the post title becomes the Title Tag for the page. You'll notice that if you view those posts on my blog, that the title of the post shows up in the Title Bar of the browser window.

    The Title Tag and the anchor text of your incoming links are two of the most important elements of your overall SEO strategy.

    I often write in series, with each post in the series targeting the same primary keyword phrase, to achieve double listings in the Google search results - so yes again.

    This is a crap example because I added "clicknewz" to the search query to show you how it works, but notice the double listing here:

    http://www.google.com/#hl=en&q=click...e+money+online

    The search phrase is "ways to make money online" but I don't have a strong link reputation for that phrase, for that series of posts - so I had to dilute the query to show you the example.
    Lynn Terry
    Site Admin

    Join us on the Internet Marketing Blog at ClickNewz.com!

    New! Niche Success Blueprint "Start to Profit" Step-by-Step Training

  6. #6
    Join Date
    Sep 2009
    Location
    Chico, Ca.
    Posts
    56

    Default

    Thanks guys!

    What are "long tail" keywords?

    Thanks, Chris

  7. #7

    Default

    Quote Originally Posted by Lynn Terry View Post
    Yes, with WordPress the post title becomes the Title Tag for the page. You'll notice that if you view those posts on my blog, that the title of the post shows up in the Title Bar of the browser window.

    The Title Tag and the anchor text of your incoming links are two of the most important elements of your overall SEO strategy.
    Does the Title Tag HAVE to be the same as the actual post in your blog? I mean, sometimes I use titles for the posts that are cute for the readers - and those don't add value for SEO. Can I edit the title tag to use those key words that I'm targeting in the body of the post? Would that make any difference at all?

    I often write in series, with each post in the series targeting the same primary keyword phrase, to achieve double listings in the Google search results - so yes again.

    The search phrase is "ways to make money online" but I don't have a strong link reputation for that phrase, for that series of posts - so I had to dilute the query to show you the example.
    That's because your reputation is a good one - most of the folks that get attention from this search phrase are scammers, crooks and worse.

  8. #8

    Default

    Quote Originally Posted by Chris Norman View Post
    What are "long tail" keywords?
    Long tail keywords have 3 or more words in the phrase

    Example: best weight loss program
    ~Angie~

    Visit Newton's Travels, a couples & multi generational travel blog!

    Twitter|Instagram

  9. #9

    Default

    Jeannette,

    In WordPress you can't edit individual title tags on a per-post basis, so yes you would need to make it the post title for it to appear in the title tag. It takes a little finesse or creativity to come up with compelling titles that also include keywords, but it's well worth it!
    Lynn Terry
    Site Admin

    Join us on the Internet Marketing Blog at ClickNewz.com!

    New! Niche Success Blueprint "Start to Profit" Step-by-Step Training

  10. #10

    Default

    Quote Originally Posted by Lynn Terry View Post
    Jeannette,

    In WordPress you can't edit individual title tags on a per-post basis, so yes you would need to make it the post title for it to appear in the title tag. It takes a little finesse or creativity to come up with compelling titles that also include keywords, but it's well worth it!
    Is what you mean by a "individual title tag" the same thing as the url that shows up for that page? Like www.anythinggoesgourmet/this-is-my-title-tag ?
    If so, they can be changed. At least in my theme (or maybe it's all in one SEO plug in that's allowing me to do that, I haven't any idea).

    If you mean something else, please help me understand?

    (sorry to belabor this issue, but as you pointed out, these title tags are important for SEO so I want to be sure that I'm understanding this.)

Tags for this Thread

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •