1. Attract a large audience
Video enables you to capture people who like to watch rather than read. This extends the reach of your content because you can appeal to visual learners.

2. Achieve high rankings in the search engines

3. Access at any time (laptop, cell phone, Ipods)

4. Engages more senses than written text

5. Easy to create and publish
Marketing your first video on YouTube and other video sharing sites. It will take some time to get it right the first time, but with practice you’ll soon be generating more traffic to your web site.