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Thread: Can you help choose a headline?

  1. #1

    Default Can you help choose a headline?

    One of my clients is producing a flyer and we would really appreciate your input regarding headline.

    I've set up a Surveymonkey question here which you can select your choice from.

    http://www.surveymonkey.com/s/BX8L977

    I'd really appreciate you taking a minute to take a look.

    Thanks - I really appreciate it.

  2. Default

    hello jez,
    i just went with the 2nd option that said "...by professional camera absolutely free" but overall i thought it cant be done in a much better way. none of those were appealing or those that will make you read the entire brochure.

    I think that your client can try out a few more ideas before finalizing any one.

  3. #3
    Join Date
    Jul 2009
    Location
    Bedford, England
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    869

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    I went for number 2 also - gorgeous headline!

    Hope it has some great pics too!

    :-)

  4. #4
    Join Date
    Jul 2009
    Location
    Iowa
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    Default

    At the risk of "following the crowd too much," I too chose #2. While the others have merit also, #2 stands out as short, simple and to the point.

    Good luck to your client.
    Karen McGreevey
    Web site: Konceptuality
    Blog: Kittens 'n Things
    Twitter me KarenMcGreevey

  5. #5

    Default

    Thanks to you all for your comments - we really appreciate it.

    Choosing a headline is not an exact science - you go with educated guess and gut feel, and I know that not all of the headlines will appeal (in some cases maybe non of them), and to be fair, I appreciate that you probably need a little more info, such as opening paragraph etc., but I wanted something quick and dirty to see if we were heading in a useable direction.

    So far there have been 236 responses from here, twitter and other people on my list, and the results so far have surprised even me - not what I expected.

    Also, thanks to those of you who added your own ideas - there have been some great one I want to test on the next version!

    I'll leave it running a little longer then post the top 3 here!

    Thanks again.

  6. #6
    Join Date
    Jul 2009
    Location
    Saratoga, CA
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    546

    Default

    #2 was my favorite
    Learning to ride off road motorcycles and available for Motorcycling related marketing services
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  7. #7
    Join Date
    Jul 2009
    Location
    Summerville, SC, USA
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    Hi Jez,

    Since I don't see anything about keywords, I'm assuming this flyer is for offline use only?

    If so, I think that the same rules apply to an offline title as to an online one and getting the readers attention should be the goal. Just a thought, but what if you used something like, "How to have the tour of your dreams captured on film, absolutely free" or something like that.

    Leigha

  8. #8
    Join Date
    Jul 2009
    Location
    inside my own head
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    2,011

    Default

    Voted. Hope you're getting it narrowed down now.

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