What exactly is PR? Is it the rank on a search engine results for a particular keyword. I know only that much about it. I've learned so much about IM but have apparently left this void.
HI there - No, PR is not where the website ranks on the search engine, it's a Google term. PR is a score that they give to a website based on a formula that they use to evaluate the worthiness of the website. That's the very basic explanation, but if you want to know the science behind it, you can check this out, http://en.wikipedia.org/wiki/PageRank.
There's always been a controversy in the Internet Marketing community about the worthiness of PR itself. I mean does a hi PR REALLY mean more business? I don't know of any research on this subject but as a marketer, I don't pay much attention to PR, it can be manipulated so, the value of it seems diminished.
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