Stories work - see this:
http://guydz.com/moneypowerwisdom/in...rt-kids-story/
Even fables work - see this:
http://ezinemarketingcenter.com/pam-guru.pdf
The key is to grab your reader's attention, keep it until you've
delivered value, and by then, have motivated them to take the
next step.
How best to do it is often a matter of trial, testing, making
mistakes and learning from them!
All success
Dr.Mani
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