By now we know that Content is King and that fresh, unique content is what attracts the spiders and bots that index our pages - and what makes some web pages rank above others in the search results. But there are two major forces at work against most site owners when it comes to content development: knowing what to write, and taking the time to write it…
Pay-Per-Click Tips
Posted on April 19, 2007 2 Comments
Success with PPC (pay-per-click) Advertising requires two things: extensive keyword research and continual testing. There are many variables at play with your ppc campaigns. I will give you 4 quick tips to tighten up your campaigns and improve your click-through and conversion rates…
Best Traffic Technique
Posted on April 11, 2007 11 Comments
There are a number of ways to drive traffic to a website, and they all work well - particularly when you consistently use a combination of these methods. But if I had to choose only one method for getting website traffic, it would be an easy pick: Search Engine Optimization (SEO). And I’ll tell you why…
Keyword Placement: Page Optimization Basics
Posted on April 11, 2007 33 Comments
Once you choose keywords that are related to your website, there are a variety of ways that you can use your keyword list strategically to generate traffic. The actual placement of your keyword phrases on your web pages is important, as is use of keyword phrases off your web pages, so I will cover both in this tutorial…
Pay-for-Performance SEO
Posted on April 1, 2007 Leave a Comment
eTrafficJams has an interesting pay model for their SEO services. They are a search engine optimization company that offers “pay for performance†plans - meaning that you only pay their fee if your site is ranking in the top ten results each month...
Need Quality Links?
Posted on March 30, 2007 2 Comments
Ask five acknowledged leaders in the link development arena to come up with ten thought provoking questions on link development, and then answer them all and you'll get one interesting interview. From the specifics of link development techniques...
Targeting Local Search
Posted on March 28, 2007 Leave a Comment
If you are targeting Local Search terms, this new free tool by Jonathan Leger will be particularly helpful to you. It will take any keywords that you supply and inject the city and/or state combinations for every city in the USA into the keywords for you. For example, say you want to generate the keywords auto insurance for every city in Texas. The tool makes this easy...
The Latest in Link-Building
Posted on March 23, 2007 Leave a Comment
Take a look at your current Link Building campaign. How much time and money do you spend getting high quality inbound links to your web pages? It would certainly pay to look into this new concept for link-building, whether you want to launch a new site or increase your traffic & sales...
Unbelievable Roundtable of SEO’s!
Posted on March 6, 2007 Leave a Comment
The presenter’s that are on the panel for the SEO Class make up an unbelievable roundtable of SEO’s! These are not nerdy old corporates that are out for your buck with some smooth talking over-your-head technical garbage. These are actually the in-the-trenches sought-after SEO GURUS that are well-known for their personal success in search engine marketing!...
