I'm in DC this weekend at Yanik Silver's Underground Seminar 6. This is my first time attending an Underground event and I've been impressed with the quality of content and the caliber of people that it draws.
This is definitely an event I would recommend if you're looking to take your online business to the next level. Both for the content and the networking.
That's actually what I'm here for myself...
One of the key points that I've been getting out of this event is the structure of systems and processes. How a successful 7-figure business operates. And by the way, from the poll that was taken prior to the event- more than 40% of the attendees are already earning more than $100k/year with their online business.
Earlier today I tweeted a quote from one of the panels, that sums up my focus here this weekend:
"fire yourself... and hire someone that can take your business to the next level"
Tomorrow we're going to hear from Susan Hill, deemed "The Outsource Enforcer" here at UG6. I am looking forward to her presentation, which is about outsourcing and also how to dominate a niche. I just looked her up on Google and found her guide titled Elance Made Easy -which I am ordering and downloading as we speak. (expect a full review from me on that soon 😉 )
I'm interested in strategic outsourcing, but also in finding those few special people to work with as I take my business to the next level. I am starting to get a very clear picture of what they look like and what role they play.
So that's my objective this weekend, but I've also been jotting down a lot of cool notes from various speakers and conversations. I thought I'd share some of those notes with you. And I haven't had a chance to organize them yet, so I'll just give them to you as I have them:
- The number of Twitter followers you have will never bring in as much revenue as the same number of email subscribers.
- Where/How are you spending most of your working hours?
- For project management: Basecamp or Central Desktop
- Recommended by several speakers & attendees for higher level business coaching: www.StrategicCoach.com
- Use Twitter search to do keyword searches in a specific area. Go to http://search.twitter.com and use the search syntax "near:zipcode keyword" (without quotes, and where "zipcode" is the actual zipcode of the preferred location.
- Consultants/Service Professionals: Never back down from your strategy or specific offer. It weakens your brand and your reputation to give the client what they think they want, at the expense of results. Don't give your clients what they want. Educate them on what they need.
- Ask yourself: What does a 6/7 figure business look like? How does it operate, what am I doing? Now ask yourself: What am I not doing now to not be at 6/7 figures?
- Leverage Your Time. Make a list of everything it takes to run your business. Then create a plan to delegate about 95% of it.
- There's 3 times to sell (a business/website): too early, too late, or the right time.
I'll work on getting my notes organized, and share some of these points with you in more detail in upcoming posts.
I'll close now, as I am heading into the next session. I am really glad I attended this Underground Seminar. I'm getting a lot out of it, and I'm having a fabulous time hanging out with @KristenArnold...
Best,
p.s. I enjoyed hearing Gary Vaynerchuk speak this weekend. He definitely crushed it 😉 I ordered 10 copies of his book Crush It! just last week, one of which I have with me. I'll have my review up soon - where I'll be giving away the other 9 copies. You can sign up below to get notified of new posts so you don't miss the giveaway:
About Lynn Terry
Thanks for the updates Lynn, please keep them coming. Big fan of Gary V and Would love to hear what @shoemoney had to say.
Lynn,
Thank you so much for sharing your first day at UG6. It's a goal of mine to be able to attend more of these events throughout the year, as they are SO valuable in helping you see where - and with whom - to make the next quantum leap in your business. Quite frankly, I feel that smaller events like this can have a much higher ROI than a massive event like SXSWi...plus there's that thing I have about crowds...
I look forward to hearing more!
Hi Lynn, thanks 4 posting your notes. I'm curious which presentation this came from "3 times to sell a business/website: too early, too late, or the right time."
Sounds like you are getting a lot out of this conference. Lots of awesome people there too. Your 1st note about twitter and email subscribers really spoke to me. It's something I really need to work on.
Lynn,
Thanks so much for sharing your notes. I look forward to this valuable information and continuing to grow with you and the rest of the community.
Thanks for the updates Lynn. Keep 'em coming.
BTW: How many people do you estimate are at UG6?
Tnx.
Bob
I have heard a lot of these underground events and would love to be able to attend one in the future. I love how you focus a lot on you education - and it is probably a big reason for your success.
As always, great tips Lynn. I will be anxiously awaiting that book review/giveaway!
Thank you Lynn for sharing with us this priceless information.
You are amazing.
Glad the conference is going so well for you - that's awesome! Tell Kristen we all say Hello! I thought you might like this one, because, I've always had a good opinion of Yanik - he seems like a real, genuine, and just nice guy and a family guy, too. So even though he hangs with all those 'big dogs', I was still pretty sure he was a cool guy! LOL Thanks for sharing your notes with us- definitely some good stuff to think about! Look forward to your expanding upon them! 🙂
Thank you Lynn for sharing your notes. I am looking forward always from your info to continue growing each day with you and all of the friends here( i called a family )
Oh wow Lynn, you will pick up so much good advice and ideas! I love Yanik in general but I appreciate him the most for his master sales writing ability. If you've ever read his article 'analysis of a winning sales letter' you'll know why. Anyway, enjoy the conference. Wish I were there 🙁
Hey Lynn,
These are really good notes! Thanks for sharing. Now, I just hope I can apply ONE of these pointers.
🙂
Thanks Lynn for the notes; It was good to meet you at Underground with Paul Evans from Nicheology. I especially enjoyed the presentation by Mary Ellen Tribby. Looks like you are ready to move your business to the statosphere. Love to hear more about your experiences at Ed Dale's event in Australia.