When I logged into my Google Adsense account today, I noticed a link for “Adsense for Mobile” which lead me to this information:

Get started with AdSense for Mobile
Enhance your mobile website - and your profits - with targeted ads from Google.

• Gain exposure to the large and growing number of mobile advertisers.
• Readers will find our precisely targeted ads relevant and useful.
• Finally unlock the full revenue potential of your mobile site by displaying Google ads.

Don’t have a mobile website? Learn more…

I hadnt really considered creating a mobile website, and honestly dont know that much about it, so I decided to look into it…

Here are some of the current searches for “mobile website”, the number being the approximate number of searches per day across the major search engines:

74 mobile websites
29 mobile phone websites
19 mobile website
14 mobile website hosting
14 websites for free sms from the web to mobile phone
12 pda mobile websites
10 best mobile adult websites
10 mobile friendly website
10 mobile friendly websites
8 code to redirect to mobile website
8 websites for mobile phone internet
7 mobile news websites
7 pda mobile device browser website
5 asp direct to mobile website
5 implementing a website on a mobile phone
5 microsoft expression web redirect to mobile website
5 mobile phones website
5 mobile website development
5 redirect to mobile website
5 windows mobile website
3 amp’d mobile website
3 aol mobile website address
3 best mobile websites
3 free mobile game websites
3 free mobile themes website
3 how to make your website mobile phone friendly
3 mobile device websites
3 mobile new websites
3 mobile sharing website
3 mobile tracker website
3 mobile website design
3 mobile website directory
3 mobile website sample
3 mobile websites pda

Other related searches include:

1516 mobile games
1082 mobile search
541 windows mobile
359 disney mobile
350 windows mobile 6
222 mobile broadband
204 mobile phone tools
199 free mobile downloads
181 mobile internet
171 mobile software

Obviously this is a growing trend, and something that online marketers will want to stay in tune with. In fact, I’m surprised we havent seen a report or info product hit the market yet with a marketing strategy for reaching the mobile users…

The question most marketers will ask first is “How do I create a mobile website?“

Google says:

If you don’t currently have a mobile website (and chances are, if you’re not sure, then you don’t have one), you can create one by rewriting your existing website in a mobile markup language, such as XHTML, WML, or CHTML. You’ll also need to make sure the layout of your website is properly formatted to display on mobile phones.

A quick search produced Mobi, a free mobile website design tool. The service is free, doesnt require any technical knowledge, is guaranteed to work consistently across all mobile phones, and even includes a support forum.

Also see: 4 Easy Steps To Make Your Current Site Mobile-Friendly by Mike Davidson. He offers some easy tips to accomplish this in a matter of minutes.

Just this week MySpace Mobile was launched by Fox Interactive Media. Will independent site owners and online entrepreneurs follow suit?

Feel free to leave your comments and questions below. I’d love to hear your thoughts on the topic, and the potential of marketing with a mobile website…

Best,

Tags: mobile website, adsense for mobile, mobi, myspace